Crown Journal
The Crown Journal is an editorial "magalog" that was launched to showcase experts in their craft alongside the Peter Millar brand. Collaborating with copywriting and creative leadership, we developed an overall look and voice for the journal that was on-brand but broke some of the traditional guides used in other marketing. Below is a selection of spreads from various seasons and years.
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Role: Layout Design + Art Direction for soft goods photography
Mini Mailers
Every season launched 3 to 5 mailer catalogs to customers, each featuring different sub-brands of Peter Millar. Following the sub-brands different branding principles, I designed and oversaw production of the mailer program. Below is a collection of mailers from various seasons and years.
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Role: Layout Design + Art Direction for soft goods photography
